Google / Google Chrome "Hatsune Miku"

2012
  • CM
Awarded
Client Google Inc.
AgencyHakuhodo Inc.
ProductionAoi Advertising Promotion Inc.

Awards

  • AD STARS 2012:<AD STARS 2012 Grand prix>
  • AD STARS 2012:Place Brand - PR:<Grand prix>
  • AD STARS 2012:Product & Service - Interactive:<SILVER>
  • AD STARS 2012:Product & Service - TV / Film:<BRONZE>
  • AD STARS 2012:Diverse insights - PR:<CRYSTAL>
  • AD STARS 2012:Effectiveness:<CRYSTAL>
  • Cannes Lions 2012:Branded Content & Entertainment Lions - Best use or integration of user-generated content:<SILVER>
  • Cannes Lions 2012:Direct Lions - Corporate Image & Information:<BRONZE>
  • New York Festivals 2013 International Advertising Awards:FILM - Television / Cinema / Online: Products & Services:<FINALIST>
  • New York Festivals 2013 International Advertising Awards:AVANT-GARDE - Avant-Garde:<FINALIST>
  • Asia Pacific Advertising Festival (ADFEST) 2013:DIRECT LOTUS - Online: Business-to-Consumer:<BRONZE>
  • Asia Pacific Advertising Festival (ADFEST) 2013:PROMO LOTUS - Best Use of Social Media:<FINALIST>
  • London International Awards 2012:TV/Cinema/Online Film - Best Use of Innovation:<BRONZE>
  • Spikes Asia 2012:BRANDED CONTENT & ENTERTAINMENT - Best Use or Integration of User-Generated Content:<Silver Spike>
  • Spikes Asia 2012:BRANDED CONTENT & ENTERTAINMENT - Best Use or Integration of Music:<Silver Spike>
  • Spikes Asia 2012:PR - Best Use of Social Media:<Silver Spike>
  • Spikes Asia 2012:PROMO & ACTIVATION - Best Use of TV or Radio in a Promotional Campaign:<Bronze Spike>
  • Spikes Asia 2012:DIGITAL - Viral Video:<Shortlist>