AOI Pro. Wins Grande and Multiple Awards at the 2017 ADFEST

March 29, 2017

The works produced by AOI Pro. won a Grande, 18 awards and 13 works were finalists at the ADFEST 2017.

Keisuke Mizusako, producer for ”GIGA Selfie”, on stage at the Awards Ceremony

Founded in 1998, ADFEST is one of the biggest advertising festivals in Asia. This year it was held for 4 days from March 22nd to 25th, and 1,342 delegates from 72 cities attended the festival. With the theme “20 Years of Diversity,” it celebrated its 20th anniversary; the winners were selected from 3,011 entries for 18 categories.

<GRANDE> OUTDOOR LOTUS: Ambient: Large Scale

<BRANDED CONTENT> BRANDED CONTENT & ENTERTAINMENT LOTUS: Best Use of Interactive & Social Media

<FINALIST> BRANDED CONTENT & ENTERTAINMENT LOTUS: Best Use of Experiential

<FINALIST> PROMO LOTUS: Experiential & Events

AUSTRALIA “GIGA Selfie”

Client: TOURISM AUSTRALIA
Agency: TBWA\HAKUHODO Inc.
Production: AOI Pro. Inc.
*AOI Pro. involvement: film production
Producer: Keisuke Mizusako

<GOLD> MEDIA LOTUS: Best Use of Events

<BRANDED CONTENT> BRANDED CONTENT & ENTERTAINMENT LOTUS: Best Use of Experiential

<SILVER> OUTDOOR LOTUS: Ambient: Large Scale

<SILVER> DESIGN LOTUS: Exhibitions, Events & Public Environment

<FINALIST> PROMO LOTUS: Experiential & Events

<FINALIST> FILM LOTUS: Internet Film: Public Services & Cause Appeals

END ALS "STILL LIFE"

Client: The END ALS Association
Agency: McCann Erickson Japan Inc.
Production: AOI Pro. Inc.
*AOI Pro. involvement: film production
Producer: Junichi Murata, Taisuke Shirasawa

<GOLD> MOBILE LOTUS: Video, Viral VDO & Interactive VDO (Mobile as an Important Role)

<GOLD> FILM LOTUS: Viral Film

<BRANDED CONTENT> BRANDED CONTENT & ENTERTAINMENT LOTUS: Best Use of Interactive & Social Media

Lyrical School "Native Mobile Music Video"

Client: King Record Company Limited
Agency: TBWA\HAKUHODO Inc.
Production: AOI Pro. Inc.
Producer: Keisuke Mizusako
Director: Ryohei Kumamoto

<GOLD> MEDIA LOTUS: Best Use of Outdoor & Transit

<FINALIST> MEDIA LOTUS: Best Use of Ambient: Small Scale

<FINALIST> LOTUS ROOTS

"HOW TO USE TOILETS in JAPAN."

Client: NTT DOCOMO, INC.
Agency: TOKYU AGENCY INC.
Production: AOI Pro. Inc.
*AOI Pro. involvement: film production
Producer: Takuma Iso

<GOLD> MEDIA LOTUS: Best Use of Audio

<FINALIST> MEDIA LOTUS: Best Use of Ambient: Large Scale

<FINALIST> MEDIA LOTUS: Best Use of Events

"SINGING NATURE"

Client: Avex Management Inc.
Agency: J. Walter Thompson Japan GK
Production: AOI Pro. Inc.
*AOI Pro. involvement: film production
Producer: Hisaya Katoh, Kazuki Utagawa

<SILVER> FILM CRAFT LOTUS: Costume Design

<SILVER> FILM CRAFT LOTUS: Best Use of Music Track

<FINALIST> LOTUS ROOTS

BEAMS "TOKYO CULTURE STORY"

Client: BEAMS Co., Ltd.
Agency: SIX INC. / Hakuhodo Inc. / Cosmo Communications Inc.
Production: AOI Pro. Inc.
Producer: Masahiro Kawaguchi

<SILVER> INTERACTIVE LOTUS: Best Use of a Prototype Technology

<FINALIST> INNOVA LOTUS

<FINALIST> LOTUS ROOTS

SoftBank "Personal Innovation Act"

Client: SoftBank Corp.
Agency: SIX Inc. / Hakuhodo Inc.
Production: AOI Pro. Inc.
Producer: Hisaya Katoh, Kazuki Sato
Dir: Shohei Goto

<SILVER> FILM LOTUS: Internet Film: Finance, Business Products & Services, Commercial Public Services

ARE YOU OK? (APP) ”Where Does the Time Go?”

Client: AXA Life Insurance Co., Ltd.
Agency: beacon communications k.k.
Production: AOI Pro. Inc.
Producer: Takahiro Yoshida
Director: Shohei Goto

<SILVER> FILM CRAFT LOTUS: Animation (In-Camera or Digital)

NISSIN "SAMURAI NOODLES -THE ORIGINATOR-"

Client: NISSIN FOODS HOLDINGS CO., LTD.
Agency: SAMURAI INC. / tha ltd./ HAKUHODO THE DAY
Production: AOI Pro. Inc.
Producer: Kyosuke Miyazaki

<BRONZE> FILM LOTUS: Internet Film: Retail, Travel, Leisure & Communicationedia MEDIA

OTEMACHI ONSEN ”Snow Monkey goes to Tokyo”

Client: Mitsubishi Estate Co., Ltd.
Agency: Hakuhodo Inc.
Production: AOI Pro. Inc.
Producer: Hiroyuki Yamada, Shota Kawaguchi
Dir: Hiroki Ono (CluB_A)

<FINALIST> FILM CRAFT LOTUS: Production Design

Branded Music Video "Art of Time"

Client: Seiko Holdings Corporation
Agency: Dentsu Inc.
Production: AOI Pro. Inc.
Producer: Takuo Saito, Sota Yoshida
Digital Coordinator: Kana Terashima
Director: Kei Takahashi

<FINALIST> DIRECT LOTUS: Best Use of Direct Ambient: Large Scale

“NO SALT RESTAURANT”

Client: Ishii Clinic
Agency: J. Walter Thompson Japan GK
Production: AOI Pro. Inc. / aircord / Demon Pictures co., ltd.
*AOI Pro. involvement: product developmetn, film production and graphics
Producer: Hisaya Katoh, Kazuki Utagawa

<FABULOUS FOUR> NEW DIRECTOR LOTUS: Short Films For ADFEST 2017 by the FABULOUS FOUR  

Miyuki Akimoto

ADFEST 2017「TRADITION」

For more details: http://archive.adfest.com/index.php


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Public Relations Team
AOI TYO Holdings
TEL: (+81) 3-3779-8006